Animal Eye - Our Duty To Care

Animal Eye are skilled animal welfare consultants to the retail, exhibition, entertainment and charitable sectors. With over 30 years experience gained in the most demanding of environments, we have a highly developed sense of duty and empathy not only towards clients but also to the animals in their care. 


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Animal Eye

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Privacy Policy

This privacy policy is for this website and served by Animal Eye and governs the privacy of its users who choose to use it. The policy sets out the different areas where user privacy is concerned and outlines the obligations & requirements of the users, the website and website owners. Furthermore the way this website processes, stores and protects user data and information will also be detailed within this policy.

The Website

This website and its owners take a proactive approach to user privacy and ensure the necessary steps are taken to protect the privacy of its users throughout their visiting experience. This website complies to all UK national laws and requirements for user privacy.

Use of Cookies

This website uses cookies to better the users experience while visiting the website. Where applicable this website uses a cookie control system allowing the user on their first visit to the website to allow or disallow the use of cookies on their computer / device. This complies with recent legislation requirements for websites to obtain explicit consent from users before leaving behind or reading files such as cookies on a user’s computer / device. Cookies are small files saved to the user’s computers hard drive that track, save and store information about the user’s interactions and usage of the website. This allows the website, through its server to provide the users with a tailored experience within this website. Users are advised that if they wish to deny the use and saving of cookies from this website on to their computers hard drive they should take necessary steps within their web browsers security settings to block all cookies from this website and its external serving vendors. This website uses tracking software to monitor its visitors to better understand how they use it. This software is provided by Google Analytics which uses cookies to track visitor usage. The software will save a cookie to your computers hard drive in order to track and monitor your engagement and usage of the website, but will not store, save or collect personal information. You can read Google’s privacy policy here for further information [ ]. Other cookies may be stored to your computers hard drive by external vendors when this website uses referral programs, sponsored links or adverts. Such cookies are used for conversion and referral tracking and typically expire after 30 days, though some may take longer. No personal information is stored, saved or collected.

Contact & Communication

Users contacting this website and/or its owners do so at their own discretion and provide any such personal details requested at their own risk. Your personal information is kept private and stored securely until a time it is no longer required or has no use, as detailed in the Data Protection Act 1998. Every effort has been made to ensure a safe and secure form to email submission process but advise users using such form to email processes that they do so at their own risk. This website and its owners use any information submitted to provide you with further information about the products / services they offer or to assist you in answering any questions or queries you may have submitted. This includes using your details to subscribe you to any email newsletter program the website operates but only if this was made clear to you and your express permission was granted when submitting any form to email process. Or whereby you the consumer have previously purchased from or enquired about purchasing from the company a product or service that the email newsletter relates to. This is by no means an entire list of your user rights in regard to receiving email marketing material. Your details are not passed on to any third parties.

Email Newsletter

This website operates an email newsletter program, used to inform subscribers about products and services supplied by this website. Users can subscribe through an online automated process should they wish to do so but do so at their own discretion. Some subscriptions may be manually processed through prior written agreement with the user. Subscriptions are taken in compliance with UK Spam Laws detailed in the Privacy and Electronic Communications Regulations 2003. All personal details relating to subscriptions are held securely and in accordance with the Data Protection Act 1998. No personal details are passed on to third parties nor shared with companies / people outside of the company that operates this website. Under the Data Protection Act 1998 you may request a copy of personal information held about you by this website’s email newsletter program. A small fee will be payable. If you would like a copy of the information held on you please write to the business address at the bottom of this policy. Email marketing campaigns published by this website or its owners may contain tracking facilities within the actual email. Subscriber activity is tracked and stored in a database for future analysis and evaluation. Such tracked activity may include; the opening of emails, forwarding of emails, the clicking of links within the email content, times, dates and frequency of activity [this is by no far a comprehensive list]. This information is used to refine future email campaigns and supply the user with more relevant content based around their activity. In compliance with UK Spam Laws and the Privacy and Electronic Communications Regulations 2003 subscribers are given the opportunity to un-subscribe at any time through an automated system. This process is detailed at the footer of each email campaign. If an automated un-subscription system is unavailable clear instructions on how to un-subscribe will by detailed instead.

External Links

Although this website only looks to include quality, safe and relevant external links, users are advised adopt a policy of caution before clicking any external web links mentioned throughout this website. (External links are clickable text / banner / image links to other websites). The owners of this website cannot guarantee or verify the contents of any externally linked website despite their best efforts. Users should therefore note they click on external links at their own risk and this website and its owners cannot be held liable for any damages or implications caused by visiting any external links mentioned.

Adverts and Sponsored Links

This website may contain sponsored links and adverts. These will typically be served through our advertising partners, to whom may have detailed privacy policies relating directly to the adverts they serve. Clicking on any such adverts will send you to the advertisers website through a referral program which may use cookies and will track the number of referrals sent from this website. This may include the use of cookies which may in turn be saved on your computers hard drive. Users should therefore note they click on sponsored external links at their own risk and this website and its owners cannot be held liable for any damages or implications caused by visiting any external links mentioned.

Social Media Platforms

Communication, engagement and actions taken through external social media platforms that this website and its owners participate on are custom to the terms and conditions as well as the privacy policies held with each social media platform respectively. Users are advised to use social media platforms wisely and communicate / engage upon them with due care and caution in regard to their own privacy and personal details. This website nor its owners will ever ask for personal or sensitive information through social media platforms and encourage users wishing to discuss sensitive details to contact them through primary communication channels such as by telephone or email. This website may use social sharing buttons which help share web content directly from web pages to the social media platform in question. Users are advised before using such social sharing buttons that they do so at their own discretion and note that the social media platform may track and save your request to share a web page respectively through your social media platform account.

Shortened Links in Social Media

This website and its owners through their social media platform accounts may share web links to relevant web pages. By default some social media platforms shorten lengthy urls [web addresses] (this is an example: Users are advised to take caution and good judgement before clicking any shortened urls published on social media platforms by this website and its owners. Despite the best efforts to ensure only genuine urls are published many social media platforms are prone to spam and hacking and therefore this website and its owners cannot be held liable for any damages or implications caused by visiting any shortened links.

Resources & Further Information

Animal Eye


Dr Maeve Moorcroft MVB MRCVS
Former Head of Pets / Large retail chain

Former Head of Pets for a large retail chain

I have worked with Alastair for many years in my previous role, which involved sourcing pets for a large retail chain, ensuring their welfare and acting as veterinary advisor. His experience and knowledge of animal welfare was extremely useful. He performed pet welfare audits and mystery shops for us and was always discrete, professional and completely trustworthy.

Kevin Degenhard
Former Chief Officer Inspectorate / RSPCA

Former Chief Officer

Having served for over 40 years in the RSPCA in the UK, my pre-retirement role being their Chief Inspectorate Officer, I got to know Alastair since I selected him to be an RSPCA inspector in 1996. He was an excellent student and having served as an RSPCA inspector his talents were recognised by the Irish SPCA where he became their first Director of Operations, developing that role and their new flagship shelter.As well as his uniformed RSPCA role he was an inspector in our Special Operations Unit which undertakes extremely challenging long term investigations, both intellectually and emotionally, in the UK and abroad.Alastair's accumulated animal welfare knowledge, investigation and management skills, plus his diverse former experiences complying with litigation procedures, prove most advantageous when carrying out animal welfare audits and current investigations.Alastair was always a pleasure to work with and a committed animal welfarist.

Dr A.J.M. Robson MRCVS
Forensic Veterinary Surgeon / Forensic Veterinary Surgeon, London

Forensic Veterinary Surgeon

I have known Alastair Keen for many years and we have worked together on a number of animal welfare cases. He is totally professional, dedicated, thorough and works hard to obtain as much evidence as possible in the course of his investigations before presenting it to prosecuting authorities. He shows genuine empathy with the animals he works with, knowing that he is their voice.

Stephen Philpott
Retired CEO / Ulster SPCA.

Ulster SPCA

I have worked in animal welfare for twenty five years. During that time I relied upon and depended upon the support of Alastair Keen. He served the RSPCA and Irish SPCA with distinction and was therefore a great assistance to my work in Ireland. I have no hesitation in recommending him to any organisation needing expert advice in the field of animal protection. His company Animal Eye are a tremendous advocacy for all animals.

Tony Woodley
Inspector / RSPCA


Alastair was an officer with the Special Operations Unit of the RSPCA Inspectorate for a period of years after being a frontline and uniformed officer with the RSPCA. I trained with him in 1996 and it was immediately obvious that he has a strong passion for animal welfare as well as a talent for detailed analysis and data based decision making.

Dave Young
Producer & Director / Podfilms, Bristol


We've used Alistair on a number of shoots when working with animals, mostly dogs. He fits in as one of the team, understanding our need to get the shots. His experience with animals and people means he has the ability to help the handler get the best out of the animal while looking after its welfare.

Brian Dalton
Former Head of Training / RSPCA


Alastair's creativity came to the fore in his role as Director of Operations, achieving a highly efficient output from a very tight budget and limited resources.

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